Fintech: Southeast News

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Posted May 04, 2021

Buy now, pay later (BNPL) FinTech Sezzle has partnered with global product brokerage firm Market America Worldwide to advance payment options on its Shop.com platform.

“This partnership opens the door for millions of shoppers to access Sezzle’s barrier-breaking, next generation of payments,” Sezzle CEO and Co-Founder Charlie Youakim said in a Wednesday (April 28) press release. “With a shared dedication to shoppers and an innovative approach to eCommerce, our teams have already created a strong relationship that will serve our shoppers well.”

An international product brokerage, Market America, headquartered in Greensboro, North Carolina, acquired the comparison shopping site Shop.com about 10 years ago. The partnership with Sezzle will give Market America’s independent distributors — called UnFranchise owners — a flexible payment option.

Marc Ashley, President and COO of Market America Worldwide, said that the company is constantly thinking of the best ways to boost customers’ eCommerce journey. By teaming up with Sezzle, Market America can offer its online shoppers “yet another convenient method” to buy what they need.

“Even more, our UnFranchise Owners, who work hard to grow their own successful online businesses, will also be able to use the buy now, pay later option. When our UnFranchise Owners succeed, we succeed,” Ashley said.

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