February 23, 2021
LOUISVILLE (WDRB) – Brown-Forman Corp. is moving forward with a $95 million plan to expand its distillery in Shively, doubling its whiskey-making capacity while remaining with the same narrow stretch of real estate between Dixie Highway and 7th Street Road.
The Brown-Forman distillery (formerly called the Early Times distillery) at 2921 Dixie Highway produces whiskeys eventually bottled under company brands such as Old Forester, Woodford Reserve, and Coopers Craft.
The Louisville-based liquor giant first revealed a potential expansion of the site in late 2019, when it filed plans with Metro government contemplating a 12% increase in the building square footage on the property.
The company said in a press release on Thursday that “exceptional growth” in its “premium bourbons” – those are primarily Old Forester and Woodford Reserve – is propelling the expansion.
“The demand for American whiskey worldwide is a result of the craftsmanship and specialness of Kentucky’s signature spirit,” Alex Alvarez, the company’s chief production and sustainability officer, said in the news release. “This expansion will allow us to increase production, improve efficiency, and enhance the workspace so we can continue bringing whiskey, made right here in Louisville, Kentucky, to the world.”