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Posted September 23, 2021

 

Atlanta account-based marketing unicorn Terminus has opened its London office, the latest step in its ongoing international expansion strategy.

The location the company is calling its headquarters for ex-U.S. business is in Paddington in west London, the announcement coming on the heels of the appointment of Gavin Dimmock as the new general manager for Europe, the Middle East and Africa in June. At the time, the company added Belgium and the Netherlands to the list of countries it would explicitly target.

Terminus in March raised $90 million in a series C round, in part to tackle international expansion. But in a news release this week, the company said it would release this month new research it says validates the demand for its services among marketers in Europe.


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